INfo & INsight: Got Publishing?

What is a CD really? Or a tape, LP and 8-track but an expensive marketing tool for an artist to attract consumers to their live shows and merchandise (sources of revenue that dominates an artist’s income). So, considering consumers are no longer “consuming” CDs, how are we now experiencing music?

A recent survey carried out by Park Associates, (a market research and consulting firm focused on all product and service segments that are "digital" or provide connectivity within the home), has stated that approximately two-thirds of the American and Canadian broadband households, (isn’t that every household these days, who has dial up anymore? If you do, my heart bleeds for you), regularly use the PC to experience music while at home. A further one-third, it is reported, uses their television to listen to music. Read More...

Tags: Mohan Reddy|Music Publishing|Music Licensing